A Post-Pandemic Hospitality Industry

  • Apr 15, 2022

Businesses, in general, look different now. What does this mean for those who work in sectors such as foodservice, catering, hotels, events, and libations? 

 

There are still COVID cases. There are still establishments that ask guests to wear masks. But for the most part, the world seems to have reopened, and this industry, in particular, is on the rise. For instance, the hospitality sector has seen recent growth, the hotel industry is predicted to get back to pre-COVID levels, and data shows a 428% increase in meetings / events since March 2021.

 

Things are different now, of course, with new safety guidelines in place and many businesses working remotely. Plus, there is a whole new set of challenges to face right now: Restaurant owners and chefs talked with Fox 8 about how they must think outside of the box when it comes to dealing with staffing issues, high product costs, and supply chain problems. 

 

While working through this, those in the libation, foodservice, catering, and entertainment industries (and beyond) can keep the following tips in mind.

 

By now, companies and organizations should have conducted in-depth reviews. If it has not been done already, go do it now! This will show…

  • the areas that have grown, maintained, and depleted throughout the pandemic
  • the lessons that have been learned since the pandemic
  • and the plan going forward, post-pandemic

According to the Kellogg School of Management, this can be remembered as “dream, learn, and do,” since you must think about what you want, what you now know, and what can be done in the future. At PwC, it’s divided into five sections – business resilience, future of work, future supply chain capabilities, finance / liquidity, and tax, trade, & regulatory; that resiliency section, specifically, is a good one to remember, because if you made it through 2020, you can make it through anything. Furthermore, the Harvard Business Review breaks it down into the 5 Ps, which are position, plan, perspective, projects, and preparedness.

 

No matter what you call it, the idea is the same. You must take a good, hard look at how your brand did the past couple of years. You must then use this information to decide what is next. There will be more changes that need to take place, and they may involve cutting back on certain supplies or shrinking certain departments. And there will be aspects that need increasing or enhancing, as the parts and people that saw and brought success must be rewarded. 

 

 

The process won’t be easy, but in the end, it will be worth it. We are all entering into a new phase of business, and the next time an emergency comes around, we’ll be ready.


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  • Tags: foodservice, catering, hotels, industry events, libations, hospitality, hospitality industry, post-covid world, post-pandemic, post-pandemic business, business tips, 2020
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